Budgeting apps help users monitor their spending patterns, categorize expenses, and set financial limits. These tools provide real-time insights into financial health and help users make informed spending decisions through automated tracking and visual reports.

Revenue primarily from premium subscriptions ($5-15/month) offering advanced features like bill negotiation, investment tracking, and credit score monitoring. Additional revenue from affiliate partnerships with financial institutions and targeted financial product recommendations.

• User Retention Rate

  Percentage of users who continue using the app monthly

• Average Revenue Per User

  Monthly revenue generated per active user

• Budget Completion Rate

  Percentage of users who successfully track their budget monthly

Mint, YNAB (You Need A Budget), PocketGuard