Credit building platforms help individuals with no credit history or poor credit scores establish positive payment patterns. These services offer credit builder loans, secured credit cards, and alternative credit reporting from rent and utility payments to help users build creditworthiness over time.

Revenue from interest on credit builder loans (8-16% APR), monthly account fees ($5-15/month), and secured card annual fees ($25-50). Additional income from partnerships reporting alternative payment data to credit bureaus and premium services offering faster credit building strategies.

• Credit Establishment Success Rate

  Percentage of users achieving credit scores above 650

• Payment Consistency

  Rate of on-time payments for credit building products

• Credit Mix Improvement

  Diversity of credit types successfully added to user profiles

Self, Chime Credit Builder, Petal