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Call Center platforms provide comprehensive solutions for managing inbound and outbound customer calls, including cloud phone systems, automatic call distribution (ACD), interactive voice response (IVR), call recording, quality monitoring, and workforce management. Modern contact centers are omnichannel, integrating voice with email, chat, SMS, and social media. Key features include predictive dialers, call analytics, speech analytics, call scripting, skill-based routing, real-time dashboards, CRM integration, and compliance tools. Cloud-based solutions offer flexibility, scalability, and remote agent capabilities.
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Call center platforms combine subscription and usage-based pricing models. Revenue streams include: per-seat licensing for agents with different tier options, per-minute charges for inbound and outbound calls, phone number rental fees (local, toll-free, international), SMS and MMS messaging charges, premium features like speech analytics and AI assistance, workforce management and quality monitoring add-ons, professional services for implementation and customization, training and certification programs, and compliance and security features for regulated industries. Enterprise plans often include custom pricing with volume discounts and dedicated support.
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Average Speed to Answer
Time before agent answers incoming call
Occupancy Rate
Percentage of agent time spent on calls
Call Quality Score
Average quality rating from monitoring
Agent Adherence
Percentage of time agents follow schedule
Customer Satisfaction
Post-call CSAT survey scores
Transfer Rate
Percentage of calls transferred to other agents
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What is the difference between call center and contact center?
Call centers handle only phone communications, while contact centers are omnichannel, managing phone, email, chat, SMS, and social media interactions in a unified platform.
How can AI improve call center operations?
AI can automate call routing, provide real-time agent assistance, analyze call sentiment, predict call volume, offer virtual agents for simple queries, and identify coaching opportunities.
What is a good service level target?
Industry standard is 80/20 - answering 80% of calls within 20 seconds. However, targets vary by industry, with some setting more aggressive goals like 90/15.
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