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Freelancer Platform

프리랜서 플랫폼

📋 Definition

정의

Digital platforms that facilitate connections between companies seeking project-based work and independent contractors or freelancers, offering payment processing, project management, dispute resolution, and talent vetting services.

💰 Revenue Model

수익 모델

Revenue from taking a percentage of each transaction (typically 10-20%), subscription fees for premium memberships, featured listing charges, and value-added services like escrow, insurance, and skill certifications.

📊 Key Performance Indicators

핵심 성과 지표

  • GMV

    Gross Merchandise Value - total transaction volume through the platform

  • Take rate

    Percentage of transaction value retained as platform revenue

  • Repeat engagement

    Percentage of clients who hire multiple times on the platform

🏢 Key Players

주요 플레이어

Upwork, Fiverr, Toptal, Freelancer.com

❓ Frequently Asked Questions

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